SEO – Search Engine Optimization or simply “get me on the first page of Google” is the most misunderstood of marketing techniques. Here are some common misconceptions we run into everyday:
With new better mobile devices and increased access to bandwidth, mobile traffic has steadily been rising. Mobile traffic is more then 20% of web traffic at the beginning of 2014. This number is predicted to continue to climb for quite sometime. So as a website owner you have a very difficult questions to answer, what does it mean to me. Of course, that depends. The more consumer driven your services the higher the amount of mobile browsers you are likely to get. For example, we have clients that get as little as 5% of their traffic from mobile devices and some that get as much as 35% from mobile devices.Regardless you will have to do something eventually either way.
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Richardson Chamber of Commerce had its 57th Annual Meeting. Among the highlights were the the keynote speaker Gary Kelly, Southwest Airlines CEO, who discussed changes in the industry and the remarkable innovativeness of Southwest Airlines. As part of the event, Dr. Clayton Oliphint, senior pastor at First United Methodist Church Richardson was recognized as the 2013 Citizen of the Year. The Chamber also recognized its volunteers of the year, including Elizabeth Hart, Susan Kassen, Courtenay Tanner, Mark Kobilka, Mary Bedosky, David Wong, Small Business Canyon Creek Art & Frame’s Jerry Cornelius, and Bill Schaid.
Thanks to all the volunteers, committees, board members for making it such a successful year. Here at Einstein's Eyes we look forward to continue driving business success and hope Joe, our president and Chairman 2014, can make it as successful. If you wish to get involved or attend other chamber events please feel free to contact the chamber at http://richardsonchamber.com/
If so, you're not alone. More and more people are now visiting web sites using their mobile phone. According to the Pew Internet Research Project, 63% of adult cell phone users use their phones to go online. What does this mean for you? Whatever your own habits may be, you can be certain that some of your customers are definitely trying to visit your web site with their phones.
Take a moment and see what your web site looks like from a smartphone. Can your customers see what they need quickly? Can they find your number? Make a purchase? How does the mobile experience compare to your full site? Is the design consistent with your branding, yet optimized to work intuitively on a smaller screen?
Being in the web world for 15 years I get this question frequently. The ideas is that in cyberspace there is a vending machine. You put your money in pull a lever and out pops a website. But that not really how it works. My answer, it depends. I explain it like a car. Do you want a small little economical car that gets you to and from work or do you want something more luxurious? Website are custom solutions. Meaning each one is uniquely created for your business. With these type of solution it always boils down to time. We'll how much time does it take? Look at a relatively simple example – little interactivity and no e-commerce. Here is what you need to succeed: