Truths of Search Engines


Here are some of the most common improvements that can make a big difference for your website.

  • Unique Title information on every page. When title information is repetitive the search engine thinks the pages are repetitive.
  • Find relevant directories and include your listing. This could be anything from Yellow Pages, Yahoo, a local service directory or professional group.
  • Remove technology like frames and extraneous graphics. This is a guaranteed way to not be seen by search engines.
  • Text is very important much more so then graphics, but actual visitors respond to graphics not just text. It is important to keep them in balance.
  • Keep your message accurate and up to date. More frequently updated sites tend to be indexed more frequently. More usable updates satisfy visitors.